TRU DEVELOPMENT BASKETBALL ACADEMY
Empowering athletes through discipline, reps, and real game reads.
Fundamentals, IQ, confidence — built at game speed.
About TRU Development
With a foundation rooted in professional expertise, TRU Development Basketball Academy is dedicated to empowering athletes through discipline, relentless repetition, and resiliency. Our program cultivates exceptional basketball fundamentals, elevates basketball IQ, and fosters strong character—enabling players to thrive at any level, both on and off the court.
- 🏀 Professional foundation: guided by proven experience and elite training standards.
- 🔥 Relentless repetition: building mastery through consistency and focus.
- 💪 Resilient mindset: equipping athletes with confidence for life’s challenges.
Behind TRU Development’s success is its founder and head coach, Dominic Phillips — a leader whose professional experience and passion for mentorship define the academy’s standard of excellence.
About Coach Dominic Phillips
Coach Dominic Phillips is a Northern Virginia native with a decorated background as both a professional player and elite trainer. A former college athlete, he played professionally in the NBA G-League, NBL Canada, and NBB Brazil.
In 2020, he founded his own basketball academy in Northern Virginia, leading three AAU teams to championships and helping numerous players earn college scholarships. Dom has served as head coach for premier travel programs including Team Melo (EYBL), Team Loaded (3SSB), and as a player development coach with Overtime Elite, helping the City Reapers win a championship in his first season.
He currently trains top high school athletes, NCAA players, and works with NBA professionals. With the opening of TRU Development Basketball Academy, he brings world-class experience and a deep passion for helping Tampa athletes reach their highest potential — on and off the court.
WEEKLY SCHEDULE
Train with the group that fits best.
INTERMEDIATE / ADVANCED GIRLS
- Mon — 6:00 PM
- Tue — 6:00 PM
- Thu — 6:00 PM
- Fri — 7:00 PM (Co-Ed)
INTERMEDIATE / ADVANCED BOYS
- Mon — 7:00 PM
- Tue — 7:00 PM
- Thu — 7:00 PM
- Fri — 7:00 PM (Co-Ed)
ELEVATE YOUR GAME WITH MONTHLY TRAINING
Consistent coaching. Real development. Join Coach Dom’s monthly group sessions and elevate your game every week.
Boys Group Training — Monthly
$285 / month • Unlimited eligible group sessions
- 🏀 Elite-level group training with Coach Dom
- 🎯 Skills, shooting mechanics, footwork & game IQ
- 📅 Same weekly availability you already offer
Girls Group Training — Monthly
$285 / month • Unlimited eligible group sessions
- 🏀 Elite-level group training with Coach Dom
- 🎯 Skills, shooting mechanics, footwork & game IQ
- 📅 Same weekly availability you already offer
SHOOTING MACHINE • 30 MIN
Focused reps on our shooting machine. Book alone or add to training.
BEGINNERS GROUP TRAINING
Membership · Saturdays 8:00–10:00 AM · Ages 1st–6th Grade
- 🏀 45 minutes of skill development
- ⚡ 45 minutes of 3v3 gameplay
- 👕 One-time $25 jersey fee (first payment)
HOMESCHOOL HOOPS (DAYTIME)
Daytime training designed for homeschool athletes who want to grow their skills, build confidence, and train like a pro in a small-group setting.
- 📅 Monday, Tuesday, Thursday & Friday · 10:00 AM–1:00 PM
- 🎯 Elite-level fundamentals, shooting mechanics, and game IQ
- 👥 Personalized attention in small-group development sessions
- ⭐ Exclusive opportunity to train directly with Coach Dom
THANKSGIVING BREAK SKILLS CLINIC
3-Day ClinicLevel up over the break with high-repetition skill work, shooting, and game-speed decision-making — led by Coach Dominic Phillips.
- 📅 Nov 24–26 (Mon–Wed) • 9:00 AM – 3:00 PM
- ⏱️ High-volume reps: ball handling, shooting, footwork, finishing
- 🎯 Live reads, competition, and small-sided gameplay
Coach Dom’s Testimony
Before founding TRU Development Academy in Tampa, Coach Dominic Phillips built his first training academy in Virginia. His journey through adversity, faith, and purpose continues to inspire the athletes and families we serve.
“Basketball didn’t just save me — it gave me purpose.” — Coach Dominic Phillips
CONTACT US
Questions about training or scheduling? Reach out—we’re here to help.
- Phone:
- (813) 431-7244
- Address:
- 5010 N Coolidge Ave, Tampa, FL 33614
Monday – Thursday: 6:00 PM – 8:00 PM
Friday: Co-Ed 7:00 PM
Saturday: Beginners Group 8:00 AM – 10:00 AM
Private training available by appointment.